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Zoom in! brand identity revealed for Marie Stopes Print

Goodwork has designed the brand identity for Zoom in!, a new photographic project led by Marie Stopes International. 

The final design was decided by a group of young people from the UK, Netherlands and Latvia at an international workshop in London.

Young woman with Zoom in identity.Zoom in! is an EU funded project which aims to get young people in Europe thinking about sexual and reproductive health issues in the developing world. 

In the first phase of the project, young people in developing countries, including Zambia, Uganda, Mexico, Vietnam and Bangladesh, will be asked to take photographs that tell a story about the sexual health issues and concerns that affect them.  European youth will then be asked to respond to the photos and take their own to highlight to policymakers the universal issues facing young people today.

Goodwork is now working on the development of the teaching resource for Zoom in!, in consultation with teachers, students and project partners Marie Stopes International, WPF, YouAct and Papardes zieds.

Our goal is to develop materials that will inspire teachers to take up the project, and young people to learn more about the issues facing their peers in the developing world.

The project will pilot with UK schools in Autumn 2007, and launch nationally in 2008.

 
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